The Colonial First State Sports Boost program was developed as a grassroots initiative to help elite junior Australian sporting stars achieve their full potential.
In doing so, Colonial First State identified that high-achieving Australian kids who strive to reach their sporting goals, no matter how small or large those goals might be, are in need of financial support.
The program kicked off in 2013 and since then has given away over $160k to the best-of-the-best Australian junior sporting stars through Sports Boost; to help them follow their sporting dream.
Different to other funding programs, Sports Boost doesn’t restrict itself to one sport – rather it aims to give support to elite junior athletes.
Not only does Sports Boost allow us to give support to Australia’s best junior athletes, but it also allows us to feature them across our networks, giving them even more support and exposure, aiming to lift their profile and the profile of their sport.
Since 2013 we’ve seen some of the best talent Australia has to offer move through the ranks.
Some of the notable Colonial First State Sports Boost Alumni since the program’s inception include Michael Storer (Asia-Pacific Cycling Champion) Jessica Thornton and Matthew Denny (Rio 2016 Olympians) and Mack Horton (Rio 2016 Olympic Gold Medalist). Last year we added Sofia Sakalis to the list, who is currently on contract with Melbourne City F.C. and has previously represented Australia as part of the Junior Matildas squad.
We’ve featured junior athletes from a range of sports including gymnastics, swimming, triathlon, athletics, taekwondo, cycling, rowing and volleyball, amongst others. Entrants have hailed from all states and territories, and have competed on the world stage all around the globe.
Past Sports Boost programs have been organised alongside National Sporting Organisations, however last year the program underwent a slight change and is now open and accessible to all junior athletes and teams, so enter now!