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Baillie Gifford

Baillie Gifford


An active global equity growth manager with an expressly long-term approach, Baillie Gifford has a reputation for spotting opportunities before anyone else – they were early investors in Amazon, Google, Facebook and Tesla, among others.


Baillie Gifford is an independent investment manager with a distinctive investment philosophy and a long history of delivering strong results. They specialise in investing in global companies with the potential to grow to many times their current size.


As such, when they describe their investment approach as long term, they really mean it – in fact, they think it’s easier in many ways to predict what will happen over ten years rather than two. Baillie Gifford never invests in a business because of what it is today, but because of what it has the potential to become.


Founded in 1908 and based in Edinburgh, Baillie Gifford is wholly owned by 43 partners, who all work within the company. This unique business model, with no short-term demands from external stakeholders, means the team can focus on what it does best – seeking out long-term investment returns for their clients.


Colonial First State’s partnership with Baillie Gifford gives Australian retail investors the chance to invest in a portfolio of exceptional companies from around the globe that have the potential to achieve growth over the long term. Baillie Gifford has over AUD$470 billion in assets under management as at 30 June 2020.

Thinking in decades, not quarters

Willingness to maintain a true long-term view in an increasingly impatient industry.

The big picture, not the small print

Big societal changes are far more important in the long run than the small print in profit and loss accounts.

Seeing things that others don't

Seeks to understand the fundamental opportunities available to companies through technological progress or new business models.

Investment approach

Baillie Gifford’s belief is that sustained growth in company profits leads to higher share prices over time. Their rigorous process of fundamental analysis and proprietary research, combined with a depth of expertise, are core to a successful, long-term, bottom-up investment approach. 


The Baillie Gifford team are, in their words, ‘curious about the world’. They believe that the best investment ideas spring from thinking about future possibilities, not short-term probabilities. Their research process seeks to understand new technologies and the nature of disruption, an approach that sees them spending more time talking to academics and scientists than to brokers and analysts.




Baillie Gifford describes what they do as being more than generically active investing: they prefer to call it ‘actual investing’.


Their investment philosophy is based on three key principles:

  1. Long term in investment decision making Unlike market participants that exhibit ‘short termism’ when investing, Baillie Gifford has the patience and belief in the stocks it selects to remain invested for the long term. This allows them to exploit global market inefficiencies and give companies the opportunity to grow.
  2. Global and purely stock-driven approach Baillie Gifford works with a bottom up stock approach and is benchmark agnostic. The team invests with conviction and maintains concentrated portfolios of companies with the potential to deliver strong growth over time.
  3. Baillie Gifford are growth investors Share prices ultimately reflect strong company fundamentals. That’s why Baillie Gifford seeks out and invests in companies that can sustain above average growth in profit and cash flow over the long term.


Global Equity

Baillie Gifford Long Term Global Growth Fund

A high-conviction global share fund that focuses on investing in exceptional companies from around the globe with the potential to achieve market-defying growth over the long term.

Baillie Gifford Global Stewardship Fund

A concentrated global portfolio that combines the best elements of stewardship and specialist regional expertise to invest in growth businesses.




Colonial First State Investments Limited ABN 98 002 348 352, AFSL 232468 (Colonial First State) is the issuer of the FirstChoice range of super and pension products from the Colonial First State FirstChoice Superannuation Trust ABN 26 458 298 557. Colonial First State also issues interests in products made available under FirstChoice Investments and FirstChoice Wholesale Investments. This is based on the understanding of current regulatory requirements and laws as at the date of publication. While all care has been taken in the preparation of this document (using sources believed to be reliable and accurate), to the maximum extent permitted by law, no person including Colonial First State or any member of the Commonwealth Bank group of companies, accepts responsibility for any loss suffered by any person arising from reliance on this information. This information for the adviser only and is not to be handed on to any investor. It does not take into account any person’s individual objectives, financial situation or needs. You should read the relevant Product Disclosure Statement (PDS) and Financial Services Guide (FSG) before making any recommendations to a client. Clients should read the PDS and FSG before making an investment decision and consider talking to a financial adviser. The PDS and FSG can be obtained from or by calling us on 13 18 36.

From time to time, Colonial First State enters into alliance partnerships with dedicated and experienced investment specialists. Each alliance represents an agreement for Colonial First State to provide third party distribution services within the Australian Financial Services intermediary market.

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